I am so happy to announce that I will present the next Lunch Hour Legal Marketing webinar, Walk a Mile in Their Shoes: Exceptional Customer Service for Law Firms, on March 27, 2015 at 11:30am … [Read more...]
Lessons from an Internet Mogul
So I’ve got a question for you. If some one told you that they would give you $40 million if you just spent 12 months doing very little work at a job that had no future, would you do it? I’m pretty … [Read more...]
No One Cares About your Law Firm
And then, they proceed to talk about the history of the firm. No one…No one ever…is on your law firm’s website to learn more about your law firm. No one cares that the firm’s been … [Read more...]
Introducing Client Happiness and 2 New Events
Here at Lawducate, we have declared 2015 the Year of Client Happiness. Why? Because it matters more than you think. Do you know there is a direct correlation between client satisfaction and … [Read more...]
Stop Making Your Prospects Work
Jonathan Fields once wrote that customers should never have to work to figure you out. They shouldn’t have to dig through your website or your marketing materials to know who you serve and what you … [Read more...]
Even If It Scares You
I read the following headline over the weekend on CorporateCounsel.com. It’s Not Easy for Firms to Make In-House Counsel Happy “Really?” I thought to myself. My instant reaction reading those words … [Read more...]